Advertising: The Basics
Think you have a great product? Unfortunately, no one’s going to know about it unless you advertise. Advertising, if done correctly, can do wonders for your product sales, and you know what that means: more revenue and more success for your business. But be warned: it is not a panacea. Below you will find a […]
We Delete – Delete – Delete an email before it reaches our Inbox!
It’s so easy to delete an email. If you don’t know the sender and the subject doesn’t grab your attention, you send an email to the trash faster than we can say “Spam”. Unopened and unread.In this digital age, your inbox sees more action than your letterbox. However, the flood of email communication actually makes people […]
The Future of Flyer Distribution in a Digital Age in 2018
Why Flyer Distribution & Advertising Still Gives You an Advantage in 2018 Flyer distribution or letterbox advertising can be a great way to reach your target audience without the need for expensive digital wizardry and can deliver excellent results. In an age of Facebook, Google Ads, and all things digital, it can be easy to […]
Annual Catalogue Industry Report 2018
This digital only Industry Insights White Paper, provides you updated data and research outlining: And much more.
Catalogues rank as the highest influencer above all other channels
Catalogues continue to hold strong industry value and remain a powerful and cost-effective media channel. Retailers leverage buying power, defined distribution and seasonal campaigns to gain the Greatest Return on Investment (ROI) for marketing spend. EFFECTIVENESS – 70% of Australians still read catalogues In these days of Internet shopping and ‘No Junk Mail’ stickers on […]
Print: you can count on me like 1, 2, 3
In an age where digital seems to be the medium on everyone’s lips, TSA Limited looks at three ways print has the ability to connect and engage powerfully with consumers Republished by APA. Originally Published by TSA LIMITED | APRIL 6, 2018 SPONSERED CONTENT Google had sent me Postcard in my letterbox (no not my […]
If Google Uses Letterbox to Advertise, You Should Too!
Recently I had surprise in my letterbox! Google had sent me Postcard in my letterbox (no not my inbox but my Letterbox) where we get snail mail!!! Can you believe it? We at APA do run an AdWords campaign, lately we have been slow in running our campaign on Google, and Google being Google the […]
I Need More Business What Do I DO?
“Australia has a unique tradition of household Leaflet distribution, which far outstrips other media options in cost effectiveness” The sheer popularity of leaflets & catalogues with retailers and consumers makes this form of advertising as the best form of advertising. Retailers know how powerful home delivered advertisement can be, and this is evidenced by their […]
Letterbox distribution may help you get more listings if done properly!
99% of Real Estate business, Success or Failure is directly related to your ability to GET MORE LISTINGS !! TRUE ISN’T IT!! Letterbox Distribution May Help You Get More Listings If Done Properly! However, there are two major problems with regards to flyers distribution!! Research confirms print advertising is influential in selling properties faster In an […]
How to become a local hero with LAM
Businesses big or small, local or national, new or old – All get the majority of their customers from their LOCAL AREA within a close proximity to their business location. Thus majority of marketing experts focus a lot on the LOCAL AREA MARKETING (LAM). For a new business since you are still in a nascent […]
